Training Industry list Kineo as a Top 20 Custom Content Development Provider for 2025

We’re delighted to have been named in Training Industry’s pick of the 2025 Top 20 Custom Content Development Providers, for the tenth year in a row!
  • 27 March 2025
  • News Item
  • 3 min read
News Item

We’re delighted to have been named in Training Industry’s pick of the 2025 Top 20 Custom Content Development Providers, for the tenth year in a row!

Custom content development is what we’re known for – whether it’s a fully-fledged learning programme including multiple modalities, a story told through video, a personalised learning solution or a data-driven approach to instructional design.

This year we have seen large finance, technology, manufacturing and retail clients work with Kineo to deliver key strategic learning programs using story and data driven digital learning. In the finance sector we have developed a user-centric and data-led digital credentialing strategy across areas of risk and technical knowledge as well as a skills-focused learning approach to financial crime that utilises simulation-based assessment and generates data to support skills inferencing.

In technology we have delivered code of conduct and compliance programs that leverage strong narrative story-telling with characters and story arcs stretching across multiple years. These projects continue to push our expertise in building highly accessible content audited to 508 standards and leveraging xAPI to enable robust reporting and analytics.

In manufacturing and retail we have been developing mandatory learning and operating procedure learning programs helping to onboard staff, maintain compliance and promote new leaders. One compliance program has been built with consistent design patterns across all modules with robust ‘test outs’ and integrated data tracking using Kineo Analytics dashboards to demonstrate the effectiveness of the approach. This is built in our newly released Adapt Authoring Tool allowing the client to maintain content in-house. While a new values and procedure training programme is rolling out to over 200,000 staff globally with a blended learning design and comprehensive multi-year assessment of effectiveness.

Our tailored approach to creating engaging custom learning content and our proven track record of delivering strategic learning programs at scale is what earned us a place on Training Industry’s list.

Jalen Banks, Market Research Analyst at Training Industry, Inc said:

“The companies recognised in this year’s Top 20 Custom Content Development list demonstrate innovation and excellence in creating high-quality content and services, including instructional and graphic design, across a variety of industries and subject areas.

With their expertise in developing content across multiple modalities and leveraging learning technologies to enhance tools and features, these companies deliver engaging learning experiences that support organisations in achieving their business goals and objectives.”

James Ballard, Head of Propositions, Kineo commented:

“We are thrilled to be named among Training Industry’s Top 20 Custom Content Development Providers for the tenth consecutive year! This recognition, in our 20th anniversary year, is a testament to our dedication to crafting exceptional custom elearning content that drives real impact.

For two decades we’ve pushed the boundaries of online learning—designing solutions that transform organisations and empower learners to reach their full potential. This achievement wouldn’t be possible without the remarkable talent, dedication, and passion of our team. We remain committed to delivering learning experiences that drive tangible results and exceed expectations.”

Selection to the 2025 Training Industry Top Custom Content Development Companies list was based on the following criteria: 

  • Scope and quality of custom content development services  
  • Market presence, brand visibility, innovation and impact  
  • Strength of client portfolio and customer relationships  
  • Business performance and growth trajectory  

See the full 2025 Top 20 Custom Content Development Companies list here.